Philip Schiller is No Steve Jobs: Apple Puppet Strings Just Not Tight Enough

Macworld 2009 officially kicked off yesterday with Apple’s last keynote the company will deliver for the expo. Due to health problems spending more time with his family, Steve Jobs absent podium was stationed by Senior Vice President of Worldwide Product Marketing Philip Schiller.

Apple released the full keynote for your viewing pleasure, and watching makes some things very clear. Schiller is a true blue marketing man, talking up the “amazing customers” and “[INSERT LOADED EXAGGERATED WORD] [INSERT ANY APPLE PRODUCT]” every chance he gets. But more obvious is the notion that he can read from Jobs’ playbook, but can’t nearly run the plays as well. This, of course is a “no duh” observation, and certainly not unexpected. It just makes it very clear to the public the impact Steve Jobs has on how Apple is presented, whether he is delivering the keynote, or not even in the building.

Advertisements

About helloimwes

22 year old nobody from Jersey with some ish on his mind. Boo-yah. View all posts by helloimwes

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: